Friday, April 15, 2011

MLB Honors Jackie Robinson


April 15, 2011 by TommyT

Today marks the 64th anniversary of Jackie Robinson breaking the color barrier in major league baseball.


Major League Baseball is commemorating the eighth annual Jackie Robinson Day to day with the launch of the new ‘IAM42.com‘ online campaign, multiple events, and, once again, all players and on-field personnel wearing the number 42.

“Each year, Jackie Robinson Day is an occasion for us to pause and reflect on the game’s proudest and most powerful moment,” said Baseball Commissioner Allan H. (Bud) Selig. “Jackie’s legacy is as strong and vibrant as ever throughout Major League Baseball. I am proud that the number 42, which has come to stand for Jackie’s courage and grace, will again be worn in honor of our game’s greatest pioneer.”

“Jack loved the game of baseball and the tremendous power it had and still has to bring people together,” said Rachel Robinson, Jackie’s wife and Founder of the Jackie Robinson Foundation. “I believe he would have found Major League Baseball’s decision to perpetually honor his legacy in this way both gratifying and humbling.”

‘IAM42′ (www.IAM42.com) is a new digital campaign designed for fans to make a personal connection to the legacy of Baseball Hall of Famer Jackie Robinson through online video sharing and social networking via Twitter and Facebook. IAM42.com features personal video tributes from more than 60 current players and legends to honor the 64th Anniversary of Robinson’s historic moment, including Baseball Hall of Famers Ernie Banks, Lou Brock and Andre Dawson; and MLB All-Stars Jason Heyward, Prince Fielder, David Price, Mariano Rivera and David Wright. Launching on Jackie Robinson Day, fans of all ages are encouraged to share their thoughts on the enduring impact of Robinson breaking baseball’s color barrier. The site will be updated throughout the year, in the lead-up to the 65th anniversary of Jackie Robinson Day, April 15, 2012. ‘IAM42.com’ is the latest MLB initiative aimed at educating all fans about Jackie Robinson and supporting his enduring legacy, joining Reviving Baseball in Inner Cities (RBI); Breaking Barriers: In Sports, In Life; Diverse Business Partners; and the MLB Urban Youth Academies. IAM42.com is powered by MLB.com, the official Web site of Major League Baseball.

All MLB players, coaches and umpires will once again wear Number 42 and continue the unified, League-wide support of Jackie Robinson Day. Commissioner Selig and MLB have celebrated Robinson’s longstanding legacy by retiring Robinson’s number throughout the League in 1997 and, since 2004, dedicating April 15 as Jackie Robinson Day in his memory. Robinson played his first Major League game at Ebbets Field on April 15, 1947 as a first baseman for the Brooklyn Dodgers.

Source: www.baseballink.com

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